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Empowering Growers.

Our goals focus on enhancing collaboration among tobacco farmers while promoting sustainable agricultural techniques. We aim to facilitate strong connections between producers, regulatory bodies, buyers, and other key participants in the industry. Additionally, we strive to gather and share valuable information regarding tobacco through diverse media channels, fostering a well-informed community committed to growth and sustainability in the sector.
 

Empowering sustainable partnerships.

Promoting sustainable practices through partnership ensures market integrity for tobacco growers.
45.000 +
Tobacco cultivation supports over 45,000 farmers' livelihoods.
270
Zambia's tobacco sector achieved 270% growth and significant earnings.
50
Ensuring compliance and quality for contracted tobacco growers.
120 Kg's
Zambia aims for 120 million kgs of tobacco production by 2026.
 

Empowering sustainable practices.

We aspire to lead as the foremost Tobacco Association globally, committed to empowering growers for peak productivity and fostering a culture of abundance. Upholding values of fairness, integrity, and teamwork is essential, ensuring a harmonious balance between the industry's needs and those of our growers. Together, we strive for excellence and positive impact within the tobacco sector, promoting a sustainable future for all stakeholders involved.